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Rentrak
 And then there was the VidAlert program. This poster was an in-store collateral piece directed at customers who only had some vague desire to rent a video on the way home from work, but had no ideas. The VidAlert program was an interactive aid to give the customer suggestions based on their predilictions. It also had an Embedded Hypnotic Inducement Device (EHID) to turn the customer into a mindless buying machine, but that goes beyond the mere creative of this. And we'd have to kill you if we told you, so it's better off you didn't know.
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