|
Agilent Technologies / Wireless hand o'god campaign Agilent wanted to present itself as the friendly (but all-knowing) helper to engineer/customers working on development in the WiMAX and LTE wireless technologies... Your eyes are glazing over, we can tell. But the point is that humor can be a very strong force in standing out, even in dry, deep-tech, B2B publications.
|
|
|||
, |
